77Kids Wish 4 Snow – Make a Flake and Help Out Children’s Hospitals

Yesterday I had the chance to head over to the 77Kids offices in NYC.

Doing GOOD is something 77Kids by American Eagle does remarkably well. They truly care about giving back, and it’s evident through everything that they do.

It was amazing to be at this event because I got to hear about the unveiling of the new Magical Kid-Powered Holiday windows in all of the 77Kids stores and see some photos of the Robinson store in Pittsburgh, PA. The passion and dedication of the 77Kids staff is contagious! You can just feel the love that they have for their work.

In stores right now…
- Customers can donate 77 cents (or more) to benefit their local Children’s Hospital!
- Customers/kids will receive a snowflake to write their name and wish on, and then they can place the snowflake on the “blizzard wall” in the store for all to see!
- In addition to the snowflake, the customer will get a ‘you done good’ bumper sticker to take with them!

But the incredible part was hearing about the Wish 4 Snow event going on at 77Kids.com.

This is what I love about this event online… EVERYONE can get involved. E.V.E.R.Y.O.N.E. and that’s a pretty incredible thing.
When you stop by 77kids.com you can make your own virtual snowflake wish. It’s fun. It’s easy. And I promise you, you’ll be going back to make more and more and more. Not to mention, you’ll be ga-ga over a fun “catch the snowflake” game.

After you make your flake, you then write your wish for the Holiday season. Then you are entered to win a daily $77 e-gift card giveaway AND one lucky person will win the grand prize – a winter block party for the whole neighborhood (snow included!).

77Kids is hoping to have 100,000 snowflakes made by December 14. If they reach their goal, 77kids will make an additional $25,000 donation to the Children’s Hospitals on top of the customer donations each store collects during the month!

Join in on the winter fun at 77Kids!