31 Days of PINK for Breast Cancer Awareness Month

We’re very passionate about spreading the Breast Cancer Awareness message. It’s something that is very near and dear to our hearts.  As you may have seen, my mom, Jane and I all pledged our commitment to spreading Breast Cancer Awareness with Estee Lauder in their 2010 Breast Cancer Awareness Ad Campaign:

We were honored and inspired and humbled to be a apart of this campaign.  It wasn’t the easiest thing in the world to do, but we knew the power and the message that Estee Lauder wanted to achieve… and that’s why we agreed to do this.  Our cousin (a mom of 3) passed away from Breast Cancer in 2004 after a 7 year battle, she was our true inspiration for this photo.  Being a mom of 4 myself now, it really hits home to me that awareness for this cancer is key.

So it got me thinking… what can I do to spread the word even more?  And how can I reflect this through my 365 Days of Fashion Advice for Moms?

31 Days of Pink.  Tomorrow (October 1st) marks the beginning of Breast Cancer Awareness Month, and I am pledging to wear something PINK every single day throughout October.  I don’t have a ton of PINK clothing in my closet, so this will be the challenge and fun in it.  I will be adding some touches of pink to remind myself about the importance and power and beauty in the color and what it stands for, especially, throughout the month of October.

JOIN ME!!!!!!

I’ve recruited my friends Vera Sweeney of Lady and the Blog, Colleen from ClassyMommy.com and Whitney from MommieswithStyle.com and I’m asking you to do the same!

I’m not talking about wearing PINK from head to toe… but somehow, someway, bring it into your outfit starting tomorrow.  The one thing that struck me about hearing Evelyn Lauder speak yesterday was that there’s nothing too small to help bring awareness to this cause.  I’m excited to bring this fashion-angle and fun to the awareness.

31 Days of PINK… come on ladies, let’s do it!

And don’t forget to “Like” the BCA Pledge page on Facebook!

About Audrey

Audrey McClelland has been a digital influencer since 2005. She’s a mom of 5 and shares tips on her three favorite things: parenting, fashion and beauty. She’s also a Contemporary Romance Author.

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  1. 9.30.10

    So proud of you all. Daring and beautiful. Very classy. Excited to do 31 days of pink with you. xoxo col

  2. 9.30.10
    Whitney said:

    I’m excited! What a beautiful photo Audrey – and wonderful idea. I can’t wait – I think it’s going to be a fun challenge to have that little bit of pink in my outfit each day.

  3. 9.30.10
    Kim said:

    I cannot get over the photo of the three of you – it is just gorgeous and the meaning of it so beautiful. And, what a wonderful idea of 31 days of pink – that will definitely make you pause and think about those that have lost their lives and those that are fighting this every single day. It will make you stop and think daily, instead of just for one day or one event in the month.

  4. 9.30.10
    Melody said:

    So in with the Pink.

    Gorgeous photo, ladies. Love that you did this.

  5. 9.30.10
    Connie said:

    Not much pink in my house, but I’m going to give it a shot.

  6. 9.30.10

    Pink is my favorite color…I’m IN! I am so afraid of breast cancer, my mom had it 2 years ago but negative for the Brac genes thank goodness, breast and ovarian are in her family. I get all my mamaograms on time, started early, but mad that I can easily think of 5 women who have or had it at any time, some who have passed away. You are so brave to share your beauty and I salute you, your mom, and your sister for your grace and power! Inspiring women everywhere to be brave and win ~ blessed!

  7. 9.30.10
    Christine said:

    I’m in!

  8. 9.30.10
    Melissa said:

    I’m so there with you! Go Pink!!

  9. 10.1.10
    Fitarella said:

    That photo is SO BEAUTIFUL!!!!!!!!!!!!!! What an incredible gift & message to the world. Bless you three.

  10. 10.1.10
    Nancy said:

    I can do this. Breast cancer awareness is very important to me. If you read my post, http://bacardimama.blogspot.com/2010/09/vickies-chickies.html, you’ll see why. I am so proud of your mom (I love her) your sister and you. That photo shoot was an awesome thing to do.

  11. 10.1.10

    Joining you! Love pink, love the message, love you three! Hugs!

  12. 10.1.10
    Julie said:

    of course I’ll join in!

  13. 10.1.10

    I am so in. No shortage of Pink in my closet, and you are correct, ANYTHING we can do to bring awareness!!

    The picture is incredibly beautiful!

  14. 10.1.10

    Wow Audrey!
    When I clicked onto your page-the pic just took my breath away!!! Beautiful. Beautiful. Beautiful!!

    Kudos to you…

    Joey Fortman

  15. 10.3.10

    I’m in, girls!!! LOVE this idea!

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