Share Your Back-to-School Goals with Post-it Brand #MakeItStick

When I was in high school, Post-it® Notes were my secret tool that helped me study. I’ll never forget filling the walls in my bedroom with stats, facts and bits of information for upcoming tests and exams. It worked beautifully for me. Everything I wrote down on a Post-it® Note, I would stick on my wall and instinctively remember. It worked like a charm. Fact-Write-Stick. It was my mantra. It was the ONLY way I knew how to study effectively and I took this practice to college, too. My walls during exam time were always filled with little yellow pieces of sticky paper!

Fast forward (ahem) 20 years.

I’m now a mom of 5 and instead of prepping myself for back to school time, I’m prepping my 4 oldest sons – they are heading into 6th, 5th, 4th and 3rd grades.

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Times have certainly changed. Kids are required to have iPads when they head to school, which is VERY different from how it was when I was in elementary school. The entire generation that is heading back to school this year is referred to as Gen Z, a group born between 1995 and 2012. All 4 of my sons fit into this Generation… they were born in 2004, 2005, 2007 and 2008. These kids have grown up during the digital era and are very comfortable around technology. It’s funny, many people just assume that this group is solely and only digital, especially when it comes to school/studying and retaining important information. I’m glad to report, this isn’t the case.

The Post-it® Brand commissioned research on this group to better understand how they think, learn and communicate in order to help them prepare for the new school year. The research revealed some pretty cool facts, things that I was extremely happy to read and see because I’m entrenched in this right now with my own children. I try my hardest to show them the benefits and value of composition and handwriting, specifically when it comes to learning. It worked for me when I was a kid, I want it to work for them the same way.

What were some of the highlights of Post-it® Brand’s research?

Interestingly enough, 85% of Gen Z learn best when they use both digital and non-digital tools for school work. For example, they may read an assignment from their digital textbook but write down notes to prepare for a quiz.

83% feel they have more freedom with their note-taking style when they hand write notes compared to using a digital device.

81% reported that they would feel restricted if they could only work on digital devices.

85% believe they are more likely to get something done when they write it down on paper. Here’s what they bring to every class:
• Pencil or pen (92%)
•Notebook (88%)
•Loose-leaf paper (64%)
•Planner (46%)
•Sticky notes (38%)

Here’s how Gen Z studies best: 68% write down key points on paper or sticky notes, followed by flagging important information in a book (56%), and making flashcards (41%).

93% of Gen Z use handwritten notes to keep up with schoolwork in a typical school week. It just works.
•61% uses both digital devices and handwritten notes


I love these findings to the moon and back! Ever since the boys started studying for tests, which at their ages haven’t been too much, but I’ve had them use Post-it® Super Sticky Notes for study tools. For a spelling test, I have them write all the words down on separate Post-it® Super Sticky Notes from the World of Color Miami and Rio de Janeiro collections and pop them on the wall as I ask them the words.


If they get them correct, they stay up. If they get them incorrect, I take them down. When we’re studying for definitions or facts on certain things for science and social studies, I will have them write words down and stick them to the wall. As I ask a definition to a word, they easily find it and take it down. They have certainly become an easy and effective way to study at home. I also love Post-it® Flags and Post- it® Tabs. They make it so easy for my kids to organize and mark key facts in their textbooks and notebooks.

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What I have always found and it’s what Post-it® Brand has found, too is that when you write something down, you are more likely to remember it. Not only that, when you write goals and hopes and dreams down and stick them up on the wall to see every single day, you are most likely to make it happen. You’re seeing it every day and we are most apt to manifest something we see and visualize happening.


Because of this, Post-it® Brand is encouraging people nationwide, especially students, to write down goals, aspirations and more, as a way to make them stick and accomplish tasks in the new school year. I’m encouraging YOU to do the same with your family, as I’m going to be doing with mine.


What are some hopes for the new school year?
How many books does your child want to read this year?
What kinds of grades does your child hope to get this year?
Is honor roll on the dream list?
Are you excited to be part of an after-school team?
Are you going to make the basketball team this year?
Are you going to win the spelling bee this year?

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All of these hopes and dreams can come into being!

Share your goals by using the hashtag, #MakeitStick and tagging @Postit social media!

We’ll be doing the same at the McClelland house!

Happy New Back to School Year everyone! Visit for additional information on Post-it® Products, Gen Z and study tips. You can also follow Post-it® Brand on social: Twitter, Instagram, Facebook, and Pinterest.

This post is sponsored by Post-it® Brand. All opinions are 100% my own.

About Audrey

Audrey McClelland has been a digital influencer since 2005. She’s a mom of 5 and shares tips on her three favorite things: parenting, fashion and beauty. She’s also a Contemporary Romance Author.

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  1. 8.5.16
    Marcie W. said:

    I always used Post Its while in school and still find them useful for leaving little reminders for service people and family members. They come in the best colors and shapes these days too!

  2. 8.6.16
    Crystal said:

    I still write everything down on paper. Normally I keep a notebook with me so I can just down to-do lists and ideas. Post-it’s make it easier to keep track of it all.

  3. 8.6.16
    Sarah said:

    I love writing down my lists on paper. There is just something about writing something down that makes me more likely to remember. Post-it’s are great for lists!

  4. 8.6.16

    I love Post-It Notes and use them all the time. I love how they are so versatile and can be used for a variety of things. Plus, there are so many sizes and styles!

  5. 8.6.16

    I love the idea of writing down goals on a Post-It, my kids will have fun doing this! The research is interesting, my son has a Macbook for school and they have been taught to rely on it 100% but I have found that it’s really difficult to not keep track of things on paper (a negative experience….) so we actually ordered him a planner and some different sized post-its so he can keep track of his assignments. He’s in 8th grade now and we feel this will serve him well when he gets into high school.

  6. 8.6.16

    Post kids – I still have mommy brain. Thankfully post-it is a great way to remember things by writing them down!

  7. 8.6.16
    Tess said:

    Im a big post it fan! Nice fridge btw!

  8. 8.8.16

    I love your method of studying with the boys. My son was very goal-oriented and the taking the posters down off the wall after being correct would have appealed to him highly. I had never thought of it as such an effective study tool but it certainly seems to be

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